Success and improvement are functions of expectations. For probably 75% of the schools in the state, a state championship is an unrealistic expectation. Part of strategic improvement is setting realistic interim goals and checking them off one by one. A winning season, a conference championship, sectional titles, etc. There are many measuring sticks for improvement. We “fans” may not be interested in anything but rings, but that doesn’t mean the coaches or kids feel the same way. So, they’re not “sunk” by any realistic measuring stick.