It will be interesting to see who continues to play the NIL game as it stands now with no regulation. Cuban won't say how much he gave to IU, but it's a significant amount. Michigan State has a war chest of $400 Million. Texas Tech has the oil man who pumped major cash into the program. Oregon has Nike on board, There are several other examples as well. And if your program has not invested significantly yet, or your roster has been decimated by the transfer portal, it's too late. For programs like Iowa State and Oklahoma State, they will have to spend as much as those other programs just to field a full roster. If they want to even consider being in the playoff picture, they will have to spend twice as much to reach that level. Looking at the power 4 conferences, there are a number of programs within each that are not spending at that level. The conferences as we know them may look significantly different in just a matter of a couple of years.